
Swedish and deep tissue everywhere. Nothing sets you apart.
Clients come once, don't come back. No recurring revenue.
Competing on price erodes your margins every year.
No media buzz, no premium positioning, no reason for high-value clients to choose you.
Josie Rushing is a self-made, 7× award-winning Brazilian celebrity massage therapist and the creator of the Authentic Brazilian Lymphatic™️ technique — recognized globally as one of the leading authorities in lymphatic health and body sculpting.
With multiple spa locations across the U.S., Josie has personally treated thousands of clients, including top celebrities and athletes, while training more than 2,000 certified professionals across 25+ countries through her acclaimed Brazilian Beauty Formula®️ Academy.
A Harvard speaker and Shark Tank Brazil deal-maker, Josie has been featured in major U.S. and international media outlets, further establishing her as a pioneering voice in modern wellness.
She also leads two exclusive product lines and continues to shape the industry with her mission to redefine how the world understands wellness, self-confidence, and authentic Brazilian beauty.














2-3 therapists certified in the proprietary technique Official Certification — "Certified by Brazilian Beauty Formula®" credentials and badges
"Certified by Brazilian Beauty Formula®" credentials and badges
Featured listing connecting you to a 10,000+ person US waitlist actively searching for practitioners
Social templates, email campaigns, in-spa signage
Guidelines to showcase your own client transformations
Monthly calls, quarterly refreshers, technique updates